Miss Sheridan Tools

Miss Sheridan Tools is a line of individually sold tools. It is targeted towards 60 to 70 year old widowed women who live alone. They are independent and want to make home improvements themselves. Their husbands were handymen with their own workshop and set of tools. Their tools were heavy and durable with handles perfectly worn to their grip. Their wives kept these tools for sentimental reasons and now need tools that are more suited for them. Each tool is lightweight with a color coded soft grip. The floral graphic elements symbolize a new beginning for these women. Created in Adobe Illustrator.